magazine advertisements and billboard on child obesity by the Canadian Paediatric Society.

it’s simple, straight forward and easy to understand. it’s more of shock tactic though, threatening that you would become bigger if you eat more, or life would be less fun if you spend more time on being immobile/sedentary.

i like the idea that it has some statistics on the bottom to give you some further information, not just simply saying you should keep fit and be on a diet. i think it helps raises awareness to the intensity of the problem.